Workshop attendance drive
Vihara Workshops
Workshop attendance drive
Vihara Workshops
Challenge
While the workshops were high-quality, discovery was limited to existing networks. They needed a reliable way to attract new participants without eroding the intimite feel of the brand.
What We Did
- -Ticket sales funnel
- -Event recap video content
- -Local targeting strategy
- -Email follow-up sequences
Outcome
Consistent full-house workshops and a growing community of repeat attendees.
The Challenge
Vihara Workshops had an amazing product but struggled to get consistent footfall beyond their immediate circle. They needed a repeatable system to sell tickets locally.
The Strategy
We focused on "show, don't tell" by using engaging video content of past workshops and running targeted local ads to creative hobbyists and professionals in the area.
The Result
Within weeks, workshops began selling out consistently, allowing them to focus on creating great experiences rather than worrying about filling seats.
More Work